WHO I AM


A collector of awe.

Driven by curiosity.

Always ready for the next adventure.

WHAT I DO

People matter to me more than metrics, and the results show up in the numbers anyway. Fifteen-plus years — who’s counting? — building loyalty and community for brands that deserve it.

Social Media Strategy

Build platform-native strategies that turn scattered content into cohesive, on-brand growth across Facebook, Instagram, TikTok, LinkedIn, and YouTube

Content Creation & Copywriting

Social-first copy across captions, email, SMS, and community responses that makes complex brand messaging feel human and platform-native

Creator & Influencer Partnerships

Manage the full creator lifecycle — sourcing, contracts, FTC compliance, and content delivery — turning one-off collabs into long-term brand advocates.

Affiliate & Ambassador Programs


Design and scale gamified affiliate and ambassador programs from the ground up, turning loyal customers into a revenue-generating sales force

Community Management & Growth


Build genuine, engaged communities — not vanity metrics — that show up for a brand years after the campaign ends

Customer Experience & Retention

Turn one-time customers into loyal ones by managing experience across every channel with speed, empathy, and smart automation

Strategy-minded. Community-obsessed. Purpose-driven.

Does “let’s build genuine relationships with creators and customers alike” sound like a fun Tuesday to you? Same. Let’s talk.

THINGS I LOVE

Blue Whale: On life after death

Let This Darkness Be a Bell Tower

How Play Made Us and Keeps Us Human